GSP is ready for UFC 124

Dana White says that Georges St. Pierre “…is the most popular athete to ever come out of Canada. Ever!”

He might not be right now but with that kind of statement Dana got enough attention for GSP. More importantly Dana is building his brand and promoting his events. MMA=UFC and UFC=MMA. Those two are now synonymous with each other. That alone is Dana’s greatest achievement.

GSP shows us the oscar side of him.

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